LAUSANNE, Switzerland - SportAccord Convention announced today that International Cycling Union (UCI) President Brian Cookson and freerunning pioneer Sébastien Foucan, whose acrobatic exploits thrilled global cinema audiences in the opening sequence of James Bond film Casino Royale, will be among the speakers during SportAccord Convention 2014 taking place 6-11 April 2014, in Belek/Antalya, Turkey.

The UCI President, attending SportAccord Convention for the first time since his dramatic election last autumn, will deliver a keynote speech in a new-look Conference Programme at SportAccord Convention 2014 with the theme of "Sport's New Frontiers." Delegates will be able to hear top speakers and enjoy interactive sessions in new formats outside of the main auditorium as well as inside the event at Belek's Susesi Convention Centre.

One of the founders of the urban youth discipline of Parkour, Foucan will expound his views on the importance of self-expression in sport and demonstrate his eye-popping skills in conjunction with The Youth Club, an imaginative session on the sporting tastes, habits and aspirations of young audiences.

Participants in a panel session on "Rule-Breakers and Game-Changers" will include Adrian Christy, Chief Executive of Badminton England and Brett Hasell, Marketing Coordinator of the International Hockey Federation (FIH). They will join the audience in debating the provocative question, if you could change the rules of one sport, what would you do? 

Lisa Lazarus, Chief of Business Development & Strategy at the International Equestrian Federation (FEI), will be among the guests for "A Woman's World - The Journey Towards Sporting Equality," a frank discussion of how to create better sporting equality - on the field of play and in the media, business and governing bodies. Olympic medallist Charmaine Crooks, President of NGU Consultants, will moderate the session.

These are just a few of the confirmed speakers and sessions on the programme, more details will be announced in coming weeks. As in past years, the conference moderator will be BBC World news anchor and journalist David Eades.

Learn more about the conference programme.

A discounted rate is in effect for delegates booking their places early via the website by Friday 31 Janaury.